I’m Claire
I’ve been in the retail product design and advertising industries for over fifteen years, and I’ve been teaching and providing creative leadership for the past nine years.
I have extensive experience in branding, campaign development, packaging design, retail product development, & copywriting.
Scroll for featured packaging work :)
Capri Blue Gallery Collection
Capri Blue is known for fashion-inspired candles and home fragrance products, which are sold in thousands of retail locations globally.
They asked me to conceptualize and design an entirely new Capri Blue collection. My goal was to merge fashion and art and to visually represent the stylish confidence of the Capri Blue woman. The fun, bold, unapologetic Gallery Collection was my solution.
HATCH Mama
I helped the chic and elevated maternity brand HATCH Mama revamp their line of beauty and self-care products, including belly oils, masks, and lip balms. I also developed their brand guide to use moving forward.
Gilded Muse Diffusers
Capri Blue asked me to develop and design cartons for the reed diffusers they were adding to the Gilded Muse collection. Their 20s-inspired, faceted vessels feel like little treasures, so I tried to give each diffuser carton that same feeling. Each one has a geometric foil print that corresponds with the fragrance’s vessel color, printed on a crisp white background so that they stand apart from the solid metallic vessels.
Capri Blue Signature Line
I’ve designed a number of products and packaging for Capri Blue’s signature collection of home fragrance products, including hand soaps, lotions, and perfumes.
More Packaging Work
okay, so this is product design, but I like this one too much to leave it out <3
